vol. 3 no. 2 Januari 2009

Original Article

• THE RELATIONSHIP BETWEEN DEMAND AND THE MARKETING AND PROMOTION PLAN (CASE STUDY OF HOTEL XYZ)

  Boya Arsila Sunarjo, Nizam Jim Wiryawan

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• WHY CONSUMERS HESITATE TO ONLINE: AN EXPERIMENTAL CHOICE ANALYSIS OF BOOK SHOPPING AND THE ROLE OF DELIVERY FEES

  Rosdiana Dewi Siringo Ringo, Zahrida Zainal W

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• THE EFFECTIVENESS OF THE SALES FORCE EXCELLENCE PROGRAM OF A PHARMACEUTICAL COMPANY (PT ABC) IN INDONESIA: A CASE STUDY

  Mary Geralyn Flores Evangelista

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• PROMOTING STUDENTS' MOTIVATION IN INDONESIAN EFL CLASSROOM: WHAT CAN A TEACHER DO?

  Priyanto Ardi

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• THE ANALYSIS OF TEACHERS', SCHOOL STAFF'S AND STUDENTS' MOTIVATION IN THE ENGLISH COMMUNICATION (A CASE STUDY OF IPEKA SCHOOL)

  Kristina Untari Setiawan, Aris Pongtuluran

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